Alibaba makes me reap harvests

Shenzhen Absen Industrial Co., Ltd. is a leading manufacturer in the field of LED display in china.

Since joining Alibaba.com, Absen has made more than RMB 100 million in export. It has a staff team of 400 persons. The products have been exported to more than 80 countries and regions. But at the beginning of co-operation with Alibaba in 2006, the figure was just one-tenth.

How to make the enormous success after the cooperation with Alibaba? Marketing manager in Absen, Ren Yonghong, gave us a brief answer on that.

1、Early birds catch the worms. Early in 2006, Absen had determined to create world-class brands in the LED display industry, at the same time, most enterprises were confined their products with domestic market. Absen had got help from Alibaba platform and explored a way to overseas markets. Well begun is half done.

2、Insisting input. Network input does not have a direct effect compared with show input. It should spend much time in testing the effect of Web Promotion. Up to now, Absen has gone through three years with Alibaba, and in 2007 received the honor of ten Net provider in the world, which also helped Absen with visibility. Thus, we achieved a win-win relationship with Alibaba.

3、Pay attention to Output-oriented effects. Because of many pre-investment, the acquired result is always ignored. Absen believes there can be no triumph without investment and input. We inputted 10 million in total, and the return is obvious.

Facing the financial storm, Absen has confidence in overcoming together with Alibaba and gave its power to promote the development of SME in China.

Source: Alibaba